tag:blogger.com,1999:blog-50238381533191652552011-04-21T12:34:22.581-07:00Mnoreply@blogger.comBlogger161100tag:blogger.com,1999:blog-5023838153319165255.post-82674119701549538642009-02-21T14:36:00.000-08:002009-02-21T14:39:04.784-08:00<div style="width:425px;text-align:left" id="__ss_958806"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/ronaldl/prize-winning-ads-presentation-958806?type=presentation" title="Prize Winning Ads">Prize Winning Ads</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=prizewinningadds-1233090431728778-2&rel=0&stripped_title=prize-winning-ads-presentation-958806" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=prizewinningadds-1233090431728778-2&rel=0&stripped_title=prize-winning-ads-presentation-958806" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/ronaldl">ronaldl</a>. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/funny">funny</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/ads">ads</a>)</div></div><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-8267411970154953864?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-28777417193593207342008-07-11T10:31:00.000-07:002008-07-11T10:31:02.200-07:00Iz študije podjetja Forrester:<br /><br />Engaging Customer Communities In Conversations Is The Key<br /><br />The number of business-to-business (B2B) firms that started blogging in 2007 plummeted compared with 2006 as corporate bloggers ran into roadblocks stemming from a misalignment between invested effort and expected returns. Rather than cross blogging off of the marketing communication list, B2B marketers would do better to embrace one of the four strategies prominently used by bloggers to attract readers, build conversations, and engage community members in sharing their experiences with their online peers.<br /><br />Four Blog Strategies Produce Community Marketing Value<br /><br />itemStrategy One: Be A Conversation Starter, Not A Spoiler<br /><br />itemStrategy Two: Make Blog Content Entertaining, Easy To Digest And To Use<br /><br />itemStrategy Three: Connect The Dots Between Events And Community Involvement<br /><br />itemStrategy Four: Invite Thought Leaders, But Coach Them On Community Etiquette<br /><br /><a href="http://www.forrester.com/Research/Document/Excerpt/0,7211,44368,00.html">Več</a><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-2877741719359320734?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-30656808271034144162008-07-09T10:06:00.000-07:002008-07-09T10:06:00.148-07:00<div style="width:425px;text-align:left" id="__ss_28886"><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=the-brand-gap-14630"/><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=the-brand-gap-14630" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;"><a href="http://www.slideshare.net/?src=embed"><img src="http://static.slideshare.net/swf/logo_embd.png" style="border:0px none;margin-bottom:-5px" alt="SlideShare"/></a> | <a href="http://www.slideshare.net/coolstuff/the-brand-gap?src=embed" title="View The Brand Gap on SlideShare">View</a> | <a href="http://www.slideshare.net/upload?src=embed">Upload your own</a></div></div><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-3065680827103414416?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-46279459611628137462008-07-08T09:36:00.000-07:002008-07-08T09:36:01.009-07:00<div style="width:425px;text-align:left" id="__ss_489431"><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=luyb-1214600142448508-9"/><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=luyb-1214600142448508-9" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;"><a href="http://www.slideshare.net/?src=embed"><img src="http://static.slideshare.net/swf/logo_embd.png" style="border:0px none;margin-bottom:-5px" alt="SlideShare"/></a> | <a href="http://www.slideshare.net/ascentium/light-up-your-brand?src=embed" title="View Light Up Your Brand on SlideShare">View</a> | <a href="http://www.slideshare.net/upload?src=embed">Upload your own</a></div></div><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-4627945961162813746?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-7196115818111459112008-07-07T09:28:00.000-07:002008-07-07T09:31:56.051-07:00<div style="width:425px;text-align:left" id="__ss_318143"><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=whats-next-in-marketing-advertising-1206247156803190-3"/><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=whats-next-in-marketing-advertising-1206247156803190-3" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;"><a href="http://www.slideshare.net/?src=embed"><img src="http://static.slideshare.net/swf/logo_embd.png" style="border:0px none;margin-bottom:-5px" alt="SlideShare"/></a> | <a href="http://www.slideshare.net/paulisakson/whats-next-in-marketing-advertising-318143?src=embed" title="View What&#39;s Next In Marketing &amp; Advertising on SlideShare">View</a> | <a href="http://www.slideshare.net/upload?src=embed">Upload your own</a></div></div><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-719611581811145911?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-47026877769496364862008-06-04T07:45:00.000-07:002008-06-04T07:50:22.245-07:00Tale video zgodbica čudovito razloži razliko med oglasnim nadlegovanjem in virusnimi metodami.<br /><br />Link na <a href="http://www.kerb.co.uk/Showcase/animation/Video+Player/?contentId=642">video</a><br /><a href="http://www.kerb.co.uk/Showcase/animation/Video+Player/?contentId=642"></a><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-4702687776949636486?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-76397183724325627372007-12-02T09:55:00.000-08:002007-12-02T09:57:53.051-08:00Sony Bravia "palline"<br /><br /><object width="425" height="335"><param name="movie" value="http://www.dailymotion.com/swf/7jbWqo9o41fwK5VWb"></param><param name="allowfullscreen" value="true"></param><embed src="http://www.dailymotion.com/swf/7jbWqo9o41fwK5VWb" type="application/x-shockwave-flash" width="425" height="334" allowfullscreen="true"></embed></object><br /><br /> Sony Bravia - Play Doh<br /><br /><object width="425" height="335"><param name="movie" value="http://www.dailymotion.com/swf/7emsLpKMxSc5um32X"></param><param name="allowfullscreen" value="true"></param><embed src="http://www.dailymotion.com/swf/7emsLpKMxSc5um32X" type="application/x-shockwave-flash" width="425" height="334" allowfullscreen="true"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-7639718372432562737?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com1tag:blogger.com,1999:blog-5023838153319165255.post-64364962417000695712007-12-02T09:48:00.001-08:002007-12-02T09:48:28.645-08:00<object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/NN2I1pWXjXI"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/NN2I1pWXjXI" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-6436496241700069571?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-30990630602325754912007-11-30T23:53:00.001-08:002007-11-30T23:53:52.872-08:00<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/xj8ZadKgdC0&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/xj8ZadKgdC0&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-3099063060232575491?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-48295071940341511382007-11-30T23:25:00.000-08:002007-11-30T23:40:59.667-08:00<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/hibyAJOSW8U&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/hibyAJOSW8U&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><br /><br />in parodije...<br /><br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/7-kSZsvBY-A&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/7-kSZsvBY-A&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><br /><br />in naslednja virusna kampanja Dove Onslaught<br /><br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/JaH4y6ZjSfE&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/JaH4y6ZjSfE&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-4829507194034151138?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-73859337426632710492007-11-30T23:18:00.001-08:002007-11-30T23:18:36.129-08:00<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/-4CV05HyAbM&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/-4CV05HyAbM&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-7385933742663271049?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-39583929145024498572007-11-30T22:49:00.000-08:002007-11-30T23:17:52.982-08:00<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/nsa5ZTRJQ5w&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/nsa5ZTRJQ5w&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><br /><br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/0LzQIUANnHc&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/0LzQIUANnHc&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-3958392914502449857?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-76227032149418084752007-11-30T22:40:00.000-08:002007-11-30T22:48:33.273-08:00<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/NLlGopyXT_g&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/NLlGopyXT_g&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><br /><br />Re...<br /><br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/EAVmB5dKZZ8&rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/EAVmB5dKZZ8&rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-7622703214941808475?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-69485841899304153092007-11-04T08:34:00.001-08:002007-11-04T08:49:23.910-08:00Tole mi je zadnje čase ena od najljubših reklam, ki me spravi v dobro voljo, ko listam po poslovnih revijah. <br /><br /><a href="http://usa.visa.com/personal/visa_brings_you/advertising/index.html#anchor_6">Visa Business Print advertising.</a> Sploh tista druga, s parkiriščem, poimenovana Unbridled optimism.<div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-6948584189930415309?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-37374533595988789612007-11-04T08:19:00.000-08:002007-11-04T08:24:34.837-08:00<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://www.neutronllc.com/idea/images/007/lover.gif"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px;" src="http://www.neutronllc.com/idea/images/007/lover.gif" border="0" alt="" /></a><br /><br />Vir: <a href="http://www.neutronllc.com/ideas/brand_illustrated">Neutron, LLC.</a><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-3737453359598878961?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0tag:blogger.com,1999:blog-5023838153319165255.post-10715609089083630022007-09-18T04:31:00.001-07:002007-09-18T04:31:52.583-07:00"A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless."<br /><br />- Stephen King, WPP Group, London<div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/5023838153319165255-1071560908908363002?l=spletnotrzenje.blogspot.com' alt='' /></div>Mnoreply@blogger.com0